How to add RSS feed

Day610
For those of you who bookmark blogs and sites, but then never think to go back and read them. Let me explain how you can use the RSS feed. Click on the orange RSS icon in the upper right of my blog. This will open up a choice of places you can have the feed show up for you to read. Select one and you will get the new posts there. It's an efficient way to keep up with your online reading.

Why Online Stores Need RSS

Day601
This is a good article by Gabriele Clyde explaining how RSS helps your online business:

RSS opens a new gateway to ever-flooding effective business strategies, never existed before, and creates a new dimension in the way you reach out to the public. When you, as a marketer/ businessman/company, decide to promote your business through the marketing strategies of Internet, try to take the maximum advantage of this interactive medium. When your website does not engage visitors, then your web-based promotional efforts have been crippled. What are the means to attract visitors to your website, when there exists a million dollar question – whose website to visit? Given innumerable choices, just think of the visitor’s plight to decide which one and whether he wishes to really come back after his first visit.

RSS has a lot of advantages over the other existing methods, to turn it into the most sought-after, powerful, influential tool, which will take over the Internet world very soon, if understood fully and properly. It is basically a ‘push-based’ communication method, which can be published and subscribed to easily. It can be explained as a file containing the latest information and accessed by subscribers who are interested.

Consider a website as a real-world conversation. We need to adopt the same things just like while trying to sell our product to a sales prospect in person. RSS has wonderful features, which embody the techniques of conversational marketing in a very flexible way. Don’t you go through the following while reaching out to the visitors? Glance through and see how RSS helps:

• First, you decide your goal and try to analyze what kind of audience your website can get.
• What do the visitors get on visiting your website? Interview customers for their feedback, do a research and make changes to your website accordingly. The last part can be done very easily done using RSS feeds (which we will see in detail in the later chapters).
• The look of your website is very important. RSS has made it very easy to understand, see and feel your message for the visitors by mixing video and audio channels to your contents. Also, keep in mind that not only is it enough to have a good website but an appropriate one to your business also, to catch your visitor’s eye.
• Make your website work well in all the browsers. Your website is open to a variety of visitors who can prefer browsers of their choices. RSS is a convenient way since it works on all platforms. Most of the browsers may not face hurdles accessing RSS.
• Your website is the gold mine of information on how the public respond to what you say. RSS provides an unbelievable platform to discuss the views of the public without wasting time. Instead, you can spend your time on crafting quality contents. RSS has got many special features such as dialog facilitators, RSS radars, and automatic responders to enhance the significance of conversational marketing.
• You can collect a lot of information such as the number of subscribers, their interests, their reading frequency, and the topics they are more interested in etc using RSS feeds. These are definitely going to be vital for improving your standards of business.
• Your search engine ranking reflects how good your website is! RSS increases the search engine ranking remarkably and well, again helps develop your business.

And do not think it’s a super-techie thing that you cannot use! Once you are familiar with the tool, you are open to the amazing world of RSS and one day, sure to find yourself hooked to it! It’s going to be the beginning of an unbelievable era, exploring deeper and deeper the many faces of RSS and of course, the web world, through it! Though it can’t be an all-out replacement for other technologies, it can be a standard to optimize your Internet experience.

More articles from this pro: http://www.ArticlePros.com/author.php?Gabriel Clyde

Understanding RSS

Day249
I’m still reading Yaro Starak’s advice on blogging and he suggests educating your readers about RSS. He also said we are free to print his article so long as we reference his site, which is: http://www.entrepreneurs-journey.com/

Definitions

It wasn’t much longer then six months ago that I had no idea what these terms were. I understood what XML was because I had read a book about it but I had no idea how it all worked with syndication of content. Just as I learnt how trackbacks work by actually using them I did the same with syndication. I also took the time to read the definitions of the terms and as usual the Wikipedia entries on XML, RSS, Web Syndication and Web Feed are a good place to start.

The Basics

In a nutshell you use RSS (Really Simple Syndication) to syndicate or subscribe to the feed of a website, blog or almost any media content online (not just articles, it can be music, video or almost any digital media). By syndicating you subscribe to the feed of the site which means you do not have to go visit the website to read the latest content. Instead you use feed reading software or a website to read the latest articles. Instead of going to each of your favorite sites individually you can collect all the feeds of the sites (provided they make them available) in one place. The purpose of syndication is to therefore make it more efficient for you to consume your favorite content.

If you are not into the technical side of the Internet your don’t need to know much about XML. It’s basically the formatting language that software and websites use to distribute the content to your feed reader. If you know nothing about HTML then you probably don’t really need to know much about XML either. Just understand that behind syndication is the language XML.
The best way to learn is by practice and example so let me tell you exactly how I use RSS.

Feed Reading Software

At the moment I use RSSOwl, which is software you install on to your computer. Like all software there is a learning curve to using RSSOwl however once you have subscribed to your first feed it becomes very easy. If you get really stuck try the help menu or check the website out for guidelines.

There are other feed reading software programs out there and a Google search for RSS reader will bring up many options. I tried three different programs and stuck with RSSOwl because it was free, light weight and functional for what I wanted. There are prettier and more functional feed readers out there and I’ll leave it up to you to choose your favorite.

Web Based Feed Reading

With a standalone software feed reader like RSSOwl you have to be on the computer you installed the software to in order to have access to your feeds. Because of this limitation many people choose to use a web based feed reader and the most popular is Bloglines. Bloglines works much like feed reading software except because it is entirely based on the Internet you can access your syndicated feeds online from any computer connected to the web. You can also share your feeds with other people or search other people’s feed lists to see what is popular.

Subscribing to a Blog

To continue with my example…of course I subscribe to my own feed, the RSS of this blog. At the top right corner you will see an orange RSS link button. To subscribe to my feed all you do is copy and paste that link into feed reading software or a web based reader like bloglines. You may also have to name the feed and strangely enough this feed is called “Entrepreneur’s Journey”. The RSS feed link for this site looks like this - http://feeds.feedburner.com/EntrepreneursJourney - and if you click it you will get the XML output of this blog. That’s the stuff I told you about that you don’t really need to understand, but take a look by clicking the link if you are interested. Note that I use a special third party service called FeedBurner that adds extra features to my feed output and most importantly it provides me with statistics on how many people subscribe to my blog.

All blogs will have a link, which you can subscribe to. It might be called Atom, or RSS, or simply Syndicate, but they all do the same thing. The reason there are so many names is because there are different standards to create web syndication services (much like the old BETA vs VHS video format competition). At the moment it appears that RSS is certainly winning the standards war so you will mostly see the orange RSS links everywhere.

Syndication is for More than Just BlogsBlogs certainly started the syndication craze but it is well and truly breaking out now. I wouldn’t call it mainstream just yet since not many people know how to use it but most of the big web companies are making subscription feeds available for almost any content. Chances are if you are reading an article from a big site you can subscribe to a feed that distributes those articles. Just look for that RSS symbol.

I learn how to add feedburner

Day242
It took me half the evening, but I finally added the feedburner symbol to this blog! Someone please comment and correct me if I have this wrong, but I wanted RSS feed and blogger uses Atom. Plus I wanted the little button so people would see it and think to feed my blog to them.

This is apparently the brand new universal icon (no more RSS button) and I have combined the RSS feed and the Atom feed.

Anyway, it’s done, even though I don’t entirely understand what I did! The icon is the orange button to the right. Please feel free to use it!